The Forecast is Sunny for Cloud Computing: The key influencers of cloud adoption

The forecast for the cloud appears sunny and bright. Everyday organizations and individuals are turning to the cloud as their primary solution for storing data, sharing services and exchanging ideas. As evidence of this trend, the cloud computing market, which is currently hovering around $47 billion, is expected to hit $240 billion by 2020.

But is this type of growth sustainable? A look at the specific trends and buying behaviors taking place today may offer some insight:

  • SaaS will lead the charge:
    Company’s offering their services or applications at the SaaS level is a trend that is only going to continue to evolve. In fact, Forbes predicts that by 2015, 84% of all new software will be SaaS-based1.  And according to Gartner, the total SaaS market should reach $22.1 billion by 20152.
  • More mobile will mean more cloud usage
    In a recent blog post, Forrester Infrastructure & Operations Professional James Staten stated, “More often than not, we are finding mobile applications connected to cloud-based, back-end services (increasingly to commercial mobile-back-ends-as-a-service) that can elastically respond to mobile client engagements and shield your data center from this traffic.” As mobile devices replace the laptop as the go-to-choice, this will continue to positively impact the growth of the cloud marketplace.
  • Personal data will primarily live in the cloud
    For now, most people still house their personal info on their personal computer. But Gartner predicts that over the next twelve months, a transformative shift will take place, as users move their data to their own personal cloud. “The personal cloud will gradually replace the PC as the location where individuals keep their personal content, access their services and personal preferences and center their digital lives.”
  • The cloud will become the standard for how business gets done
    In a recent article, Forbes contributor Raj Sabhlok predicts that starting in 2013 the cloud will have a transformative effect on the way business is conducted. “Historically, businesses had offices; all employees came to work roughly at the same time and then sat at their desks most of the day.” This is all changing, as the cloud offers the flexibility to explore more efficient and cost effective ways to conduct business.

The above is a just small look at the number of influencers leading to the wide scale adoption of cloud computing. With more and more businesses and individuals relying on the cloud as their primary source for storing data and exchanging information, the forecast certainly looks bright.